Analysis Of The Writings Of Washington Irving, Nathaniel...

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Baseball Has Been One Of The Most Popular Sports Since

Baseball has been one of the most popular sports since the 1700s. Over the years baseball was a segregated team. This changed once Jackie Robinson joined the major leagues. He was a well-known African American baseball player. â€Å"On April 15, 1947, Jackie Robinson broke the so-called color barrier by becoming the first African American to play in Major League Baseball† (Worker’s World, 2007). This created some controversy over the years. With Robinson playing in the major leagues, this helped change the color barrier. His life before baseball, the Negro Leagues, and signing with the Dodgers really made an impact on the success of his baseball career. Jackie Robinson was born in Cairo, Georgia. He was in the family of sharecroppers and the†¦show more content†¦With the help of an assistant civilian, the men were accepted into OCS. Robinson was then accepted into second lieutenant. Shortly after, Robinson proposed to Rachel Isum. 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Mobile Business Technology Case Study on Nandos

Question: Discuss about the Mobile Business Technology for Case Study on Nandos? Answer: Introduction The advancement of technology with various innovative electronics devices has allowed the people to use mobile technology more than ever. At current, there are as many mobile devices as there are a number of persons accounts about approximately 7 million mobile connections (Hwang and Wu 2014). Along with that, with the introduction of smartphones and tablets has increased the number of internet users. Figure 1: Official logo of Nandos Kitchen (Source: Nandos.co.uk. 2016) In this particular study, Nandos Kitchen in the United Kingdom is taken as a case study to analyze the impact of mobile technology on business. Research and Analysis Nandos Kitchen in the United Kingdom was initially founded in the year 1992. Till date, it has expanded its restaurants having about 350 branches all over the country (Nandos.co.uk. 2016). In the year 2014, the pre-tax profit of the restaurant has fallen to 30.4m from 33.4m due to their in-house investment (Brown 2013). The change of ownership of the company to Richard Enthoven, South African tycoon has decreased its dividend payment to 6m from 14.2m (Brown 2013). Figure 2: Growth of Nandos in United Kingdom (Source: Brown 2013) From the above chart, it is transparent that in the year 2010 Nandos has suffered loss due to their investment in the company. In the next four years, Nando has shown steady but continuous growth while increasing their profit three times within the scope of 3years. For expanding their business and connect with more people, the Nando's have developed their Mobile application both for Android and iOS. The application allows easy checking of the menu, selecting order and paying the amount online (Bughin, Chui and Manyika 2013). Through this application, Nandoos provide its customer for easy navigation of all the restaurants along with recent news about the brand. In spite of the various positive ideas in the application, it has failed to fulfill the objective it has been created for. The Nandos app lacks the productivity and efficiency, especially in the Android application. According to Google Play Store reviews, there are 100,000 to 500,000 installations (Nandos.co.uk. 2016). One of the major problems in the applications is that, in the majority of Android phones, the application crashes while opening. Discussion and Evaluation Discussion The most significant need of the Nando's application is to reduce the size. To improve the profit and productivity of the business through the application, Nando must include home delivery of their food. The developer needs to work more on fixing the bugs and crash issues in the application that will mitigate a large amount of problem and will allow the customer to place their order easily (Holla and Katti 2012). The various features that should be added to the applications are swipe screen in the menu items with pictures and description of the food. The Nandos applications have feedback option, but the application must include customer support (Babu, Praveen and Kumar 2015). The quick responses to the feedback and instant customer support through the application will allow maintaining good relation with the customer. Figure 4: Features in Nandos Application (Source: Play.google.com. 2016) The Nando brand needs to concentrate on improving the user interface that ensures the customer satisfaction and usability of the mobile applications (Sarkar et al. 2014). This will provide the users to tailor the Nandos according to their taste. The striking features that need to be followed in the application are to keep all its features as simple as possible. The simplified log-in to the application through linked social media account like Facebook and Goggle+ will easy recovery of forgotten password (Dhore et al. 2014). Apart from that, the direct link to the social media including Facebook, Twitter and Instagram will allow Nando to remain in contact with the customers through those platforms. Since Nando Kitchens main objective is to fulfill its customers need through their food, they must include a feature that predicts the exact time customers order will be ready. Adding these features to the existing Nandos application will allow the brand to improve their business and effectiveness of the Android and iOS mobile application. Evaluation Mobile Industry Trends, Challenges, and Applications The mobile industry is rapidly changing along with new advanced technology that provides high performance and utilization of the mobile devices. A wide range of services and mobile applications are driving the mobile data usage. Figure 5: Mobile Industry Trends in last ten years (Source: Radio et al. 2012, pp-846) The new devices with the newly developed technologies are bringing the new standard to the mobile application used. The numbers of mobile technology users have increased thrice in the last five years only. Figure 6: Sales of Mobile Phones in Five Years (Source: Page 2014, pp- 98) With the increase in mobile users and mobile industry at a rapid rate, the mobile industry experiences various challenges for example- Integrating the mobile application with the business needs. Managing secure and authorized access by the users in the mobile application (Muccini, Francesco and Esposito 2012). Staying up-to-date with the latest technology and regardless the operating system and type of the device. In order to keep up with the trends, businesses are utilizing the mobile technology to enhance their business and promote their services. The technology enables the flexibility, speed, and accuracy of the business need to any mobile applications. Impact of Mobile Technology Features The uses of mobile phones along with its advanced application have increased at a dramatic rate. One of the most vital features of mobile applications is Push Notifications. Push Notifications allows the company sent notifications or messages to the customers even when the android application is not open in their electronic devices (Battard and Mangematin 2013). The Mobile Payment features in the application allow the user of safe and easy payment through the application virtually from anywhere and anytime. The Social Integration features of the application allow the customer to share the elements and news of the application in social media. The "Map integration and Geo Location" in the application allows the company target the right customer at the right place. Furthermore, this feature allows the customer to find nearby restaurants through the application thus reducing the time on searching. Another vital feature that benefits the company by attracting a number of customers to use their services is "GPS Coupons" (Hwang and Wu 2014). This feature enables the customers to apply different coupons and rewards while placing an order. Apart from that, all these advanced features in the mobile applications allow in maintaining good customer relation and customer satisfaction. Impact of Mobile Application in Business Productivity is a multidimensional concept that has a huge impact on the business and output of the company (Sarwar and Soomro 2013). The utilization of the mobile technology provides a strategic advantage to the business. The mobile application produces a virtual version of the services and business allowing the customers to get the best of business products and services. Creating a mobile application allows the business to remain with the client at anyplace and anytime. The mobile application provides direct marketing schemes and channel to do business. The mobile application allows creating good customer-business relationship (Dhore et al. 2014). The mobile applications allow to business to approach the customer in a more effective way. The most vital impact of the mobile application is towards the increase of revenue for the business. The value added services and rewards motivates the customer to use frequently the application and access the business services. Furthermore, the mobile application provides cost effective business strategies. Creating a mobile application for the business allows the company to advertise the product directly to its customers through the mobile application. Critical Evaluation of Various Mobile Applications in the Organization Figure 7: Pizza Hut Tracking Features (Source: Play.google.com. 2016) This has made the Nandos mobile application unique in all respect. Pizza Hut has their own application with similar features but provides the features for home delivery through the mobile application (Holla and Katti 2012). This makes the Pizza Hut application more popular than Nandos Kitchen. Another popular application in UK is the Burger King app that provides the user with exact distance and location of its restaurant through Google Maps. The Burger Kind app also has wallet free payment options that enable the customers to pay through Virtual Card. Figure 8: Store Location Features with Distance and Maps Direction of Burger King (Source: Play.google.com. 2016) This feature is lacking in Nandos Kitchen and introducing this particular feature will improve the overall application regarding customer satisfaction and application efficiency (Babu, Praveen, and Kumar 2015). Conclusion Mobile technology with Android and iOS based applications of business or organization act as strategic tools for improving the economy of the company. The mobile application of Nando's Kitchen is made in this study while critically evaluating the impact of mobile technology on business. Therefore, it can be concluded that mobile technology plays an important role in shaping the business requirement and procedure for a company. References Babu, G.Y., Praveen, P. and Kumar, D.V., 2015. Intelligent Recommendation E-menu using android application in restaurant.International Journal of Research,2(7), pp.411-416. Battard, N. and Mangematin, V., 2013. Idiosyncratic distances: Impact of mobile technology practices on role segmentation and integration.Technological Forecasting and Social Change,80(2), pp.231-242. Brown, M. (2013).Nando's nation: the chicken that conquered Britain. [online] Telegraph.co.uk. Available at: https://www.telegraph.co.uk/foodanddrink/restaurants/9902231/Nandos-nation-the-chicken-that-conquered-Britain.html [Accessed 18 Mar. 2016]. Bughin, J., Chui, M. and Manyika, J., 2013. Ten IT-enabled business trends for the decade ahead.McKinsey Quarterly,13(May). Dhore, V.B., Thakar, S., Kulkarni, P. and Thorat, R., 2014. Digital Table Booking and Food Ordering System Using Android Application.International Journal of Emerging Engineering Research and Technology,2(7), pp.76-81. Holla, S. and Katti, M.M., 2012. Android based mobile application development and its security.International Journal of Computer Trends and Technology,3(3), pp.486-490. Hwang, G.J. and Wu, P.H., 2014. Applications, impacts and trends of mobile technology-enhanced learning: a review of 20082012 publications in selected SSCI journals.International Journal of Mobile Learning and Organisation,8(2), pp.83-95. Muccini, H., Francesco, A.D. and Esposito, P., 2012, June. Software testing of mobile applications: Challenges and future research directions. InAutomation of Software Test (AST), 2012 7th International Workshop on(pp. 29-35). IEEE. Nandos.co.uk. (2016). [online] Available at: https://www.nandos.co.uk/explore/app [Accessed 18 Mar. 2016]. Page, T., 2014. Application-based mobile devices in design education.International Journal of Mobile Learning and Organisation,8(2), pp.96-111. Play.google.com. (2016). [online] Available at: https://play.google.com/store/apps/details?id=nandos.android.apphl=en_GB [Accessed 18 Mar. 2016]. Radio, N., Zhang, Y., Tatipamula, M. and Madisetti, V.K., 2012. Next-generation applications on cellular networks: trends, challenges, and solutions.Proceedings of the IEEE,100(4), pp.841-854. Sarkar, S., Shinde, R., Thakare, P., Dhomne, N. and Bhakare, K., 2014. Integration of Touch Technology in Restaurants using Android.International Journal of Computer Science and Mobile Computing. Sarwar, M. and Soomro, T.R., 2013. Impact of Smartphones on Society.European Journal of Scientific Research,98(2), pp.216-226.

Tomorrows Harvest by Boards of Canada free essay sample

I was so happy when I heard that these guys were returning. I am not a longtime fan but I have listened to many of their past albums before putting this one on (mainly Geogaddi). If you have heard BoC before than you should know the sound that they usually put out is best described as nostalgic. All of their records to me sort of fit in this sound (almost like they were continually playing with the same concept since their â€Å"blueprint† album Music Has the Right to Children). Tomorrow’s Harvest to me is Boards Of Canada’s first album to completely break away from that sort of fuzzy nostalgic sound. The concept they chose was one that would destroy many childhoods, the apocalypse. Tomorrow’s Harvest is meant to show the end of everything, the obliteration of happy memories or the prevention of them entirely. From the first track onwards I kept my mind open and allowed it to follow the music. We will write a custom essay sample on Tomorrows Harvest by Boards of Canada or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page This is really the best way to enjoy Boards Of Canada since their music is extremely visionary and relies on this heavily. If you aren’t much into picturing things when you listen to music then you might have trouble enjoying this. Gemini, opens up with what sounds like an intro to a feature film. I picture a family gathering around the television to spend time together. As the synths grow and become more unsettling I picture their show being interrupted by a warning. The youngest child then goes to the window to see what is going on. What he sees is the beginning of the apocalypse that Boc will continue to depict. As the album progresses so does whatever storyline you have in your head. It’s this emersion that really shocks me about Boards Of Canada and just how easily lost you can become in their music. My favorite song on the album, Jacquard Causeway, is where you can see this emersion shine brightest. It has a sort of feel that their past records have but it still fits the apocalyptic theme so well. I highly suggest listening to songs out of context though because I think that this album can be enjoyed more if experienced as a whole. The single that they chose, Reach For the Dead, is really the only song that works well just by itself mainly because it represents the album as a whole, remembering the dead instead of your childhood (well Palace Posy kinda work well without the others as well). I guess thats the best way to explain it, instead of your childhood Boards Of Canada are more fixated on death this time around. There were a couple weak spots on this album†¦ but I’m gonna skip over that since I feel that these weaker tracks only really feel weak when taken out of the context of the album. I mean if all of the songs sounded like Jacquard Causeway or Reach for The Dead then I would probably get very bored very quickly.